What's Evolving

Archive by category: Client EngagementReturn
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Do you know the lifetime value of your average customer? Has your organization determined their cost to acquire a new customer? I can’t think of a time anyone challenged the business strategy of spending money to get new customers. I challenge you to play the flip side of that argument and use the information and calculators provided in this article to come up with an estimated cost of what your organization spends on acquiring new customers each year and what they are worth.
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| Categories: Client Engagement | Tags: | View Count: (1213)
Evolve Performance Group data and experience indicates that engaging clients effectively is foundational in building a successful organization in B2B and B2C environments. By leveraging the drivers of engagement identified during a client engagement initiative, your organization will know exactly which actions to implement to drive higher client loyalty, margins, and revenue.
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This article delves a little deeper into the mindset of one of our favorite companies- Starbucks! Check out their unique approach to both employee and customer relationships and learn how you can apply a similar culture to your work environment.
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| Categories: Employee Engagement, Client Engagement, Performance Consulting | Tags: Evolve, EvolvePG, Evolve Performance Group, engagement, performance management, Employee engagement, Client Engagement, Performance Consulting | View Count: (582)
Employee Engagement

Employee Engagement

For one client a .10 increase in employee engagement
increased market share by 69%.

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